TWIST Expert forum
Expert Forum 2008
In the year of 2008, to our greatest pleasure, we succeeded to win over Prof. Geert Hofstede as speaker at our expert forum on November 7th.
It is in fact not really necessary to explain who Prof. Geert Hofstede is. He is to cross-cultural research, what Sigmund Freud is to psychoanalysis. His empirically ascertained cultural dimensions and his research work are still giving direction in the cross-cultural field, decades after their first publication (IBM study 1980). Geert Hofstede has accumulated numerous visiting professorships and honorary doctor titles worldwide. He is currently placed on top 16 of the worldwide most cited authors in international management consulting.
With over 50 participants, the event was again well-attended and offered a vivid exchange of theory and practice (on the one hand HR managers or managing directors, on the other hand national and international HR consultants and university professors as well as press members).
The showing of the freshly produced cross-cultural filmlet "typically German" was followed by a one hour lecture by Prof. Geert Hofstede. Herein, he explained the cross-cultural episodes depicted in the movie by means of his cultural dimensions.
After an extensive break for deepened exchange of experiences and networking, a one-hour facilitated workshop took place. Here, the participants were given the opportunity to ask Prof. Geert Hofstede currently discussed questions regarding the international HR and to receive some peer advice.